Nite Ize is an American based company that strives on creating innovative, simple, effective and durable products that make every-day life situations easier to maintain and manage. Nite Ize accomplished exactly this with their Gear TieĀ® line. These Gear Ties are available in six different sizes (from 3" up to 64") and offered in a wide array of fun color waves ranging from bright orange, neon yellow, hot pink, lime, purple and blue for the everyday environment needs and even offered in black, red, desert tan, foliage green and coyote brown for more discreet activities and gear. The functions and potential applications of these Gear Ties are endless and can be used for practically anything. They are 100% reusable providing a long life-cycle, completely waterproof (including salt water), UV resistant for extended exposure to the sun and constructed with a tough rubber shell for excellent grip. An assortment of these Gear Ties can be extremely useful in a home, car, office, camper, backpack, med-kit, and just about anywhere else as they will ensure you're always able to keep things organized and in the proper order for success.